Revenue Marketing Resources
Explore a range of marketing resources, including articles, videos, podcasts, and other valuable content created by industry experts that cover the latest trending topics.
COVID-19’s Digital Transformation Impact: Accelerant, Or Inhibitor?
2020 and COVID-19 highlighted a greater urgency for digital transformation for many companies. How can you take advantage?
4 Reasons Your Company May Not Be Ready For Account-Based Marketing
Execution, sales / marketing alignment, measurement, and data quality ... are these ABM building blocks ignored at marketing's peril?
Marketo and Salesforce Integration: Setup, Optimize, Troubleshoot
[Updated Nov. 2020] Setup, optimize, and/or troubleshoot your Marketo-Salesforce integration in one place!
Eloqua Contact Washing Machine: Normalize Fields, Build Programs, And When To Use Cloud / Data Apps
Contact Washing Machine is a great Eloqua tool! But are you using all it's capable of? Make sure of it with this article!
The power of social media
Social media provides an avenue for companies to engage with customers & influence them with content to help make decisions.
Average Load Times, Core Web Vitals, & More: Fortune 100 Website Speed Tests
What Fortune 100 websites had strong average load times and pleasant experiences? Who had a massive 13 MB image on their homepage? Find out!
100+ Customer Experience Stats That Prove CX is Good Business
Tired of banging the CX-is-massively-important drum in your organization? Here's 100+ customer experience statistics to help you!
Revenue Marketing Radio
Tune in to Revenue Marketing Radio by The Pedowitz Group and learn from top marketing leaders. Get insights & tips to optimize your revenue marketing strategy.
How To Be More Customer Centric: A Marketing Leader’s POV
If you're a marketing leader, are you truly putting the customer first? Any failure to do so is costly. Zoom in on customer centricity now!
How Much Tech Do You Really Need For Account-Based Marketing?
A great idea goes nowhere with the wrong tools to execute it. What tech do you REALLY need for Account-Based Marketing? Find out!
Omni-Channel Marketing: Statistics To Know And Key Differences From Multi-Channel
Omni-channel statistics that highlight key challenges marketeres face + differences between omni and multi-channel marketing.
An Executive’s Guide To Digital Transformation (That Actually Accomplishes Something)
Welcome to the no-B.S., to-the-point, gets-results digital transformation guide you've been looking for. Because it's more than a buzzword!