Revenue Marketing Resources
Explore a range of marketing resources, including articles, videos, podcasts, and other valuable content created by industry experts that cover the latest trending topics.
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CMO Insights: Michelle Huff, CMO, UserTesting
In this episode, Jeff speaks with Michelle Huff, CMO, UserTesting. Michelle talks about the empathy gap, the importance of focusing on the customer journey
CMO Insights: Megan Lueders, CMO of Zenoss
In this episode of CMO Insights, Jeff sits down with Megan Lueders, CMO of Zenoss. They talk about honing the marketing approach and ABM
CMO Insights: Thomas Been, CMO, TIBCO
In this episode of CMO Insights, Jeff sits down with Thomas Been, CMO, TIBCO. They discuss providing a leading platform for digital businesses
CMO Insights: Mark Floisand, CMO at Coveo
Today's guest on CMO Insights is Mark Floisand, CMO at Coveo. He discusses the importance of being personal, authentic and transparent in marketing
CMO Insights: Nnamdi Nwoke, Head of Demand Generation, GreenSky
Jeff Pedowitz, CEO of The Pedowitz Group, sits down with Nnamdi Nwoke, Head of Demand Generation at GreenSky. They discuss the role of the everyday marketer
CMO Insights: Peter Smails, CMO of Imanis Data
In this episode of CMO Insights, Jeff interviews Peter Smails, CMO of Imanis Data. They discuss how the cloud has changed data, driving awareness
CMO Insights: Dana Poleg, VP of Marketing, Kaltura
In this episode of CMO Insights, Jeff Pedowitz interviews Dana Poleg, VP of Marketing at Kaltura. They discuss Dana's view on the greatest
CMO Insights: Tifenn Dano-Kwan, Chief Marketing Officer, SAP Ariba
In this episode of CMO Insights, Tifenn Dano Kwan, CMO of SAP Ariba, discusses her journey upwards through marketing to the role of CMO as well
CMO Insights: Melanie Huet, VP Marketing, KraftHeinz Corporation
In this episode of CMO Insights, Jeff sits down with Melanie Huet, VP of Marketing with the KraftHeinz Corporation. They discuss brand innovation
CMO Insights: James Thomas, CMO of Solium Capital Inc.
Jeff sits down with James Thomas, CMO of Solium Capital Inc. They talk about equity management software and how Solium Capital's platform solves problems
CMO Insights: Tiffany Sieve, Marketing Demand Generation VP at Paycor
In this episode of CMO Insights, Tiffany Sieve, Marketing Demand Generation VP, Paycor, expounds on their journey and transformation to becoming Revenue
CMO Insights: Ron McMurtrie, Executive Vice President of Customer Marketing, Sage
In this episode of CMO Insights, Ron McMurtrie, Executive Vice President of Customer Marketing, Sage, expounds on the challenges of handling