Martech Services + Consulting
The Pedowitz Group has been an invaluable partner for Rackspace, helping our marketing organization be more agile in evaluating, onboarding, and adopting critical technologies that enable our ever-changing business.
Optimize your marketing technology for sustainable results and long-term success.
Making the most of your tech stack is never a one-size-fits-all scenario. You must leverage four core recommendations that can help you drive effective and sustainable optimization of your sales and marketing technology:
- Identifying the functional core of your tech stack
- Encouraging sales and marketing collaboration to identify what actually adds value
- Curating your platforms to focus on meeting critical capabilities
- Cropping away redundant or outdated licenses that don’t deliver return on investment (ROI)
Get the right expertise to unlock your martech’s revenue-driving potential with our full-service offerings.
Technology Awareness
Map out current and emerging tech that may best help you achieve your goals.
Assessment
Understand how your organization uses what you’re paying for and get a roadmap to unlock the best possible outcomes.
Migration + Implementation
Know that you’ll get this right the first time. Put assets, data, preferences, and contacts in place and to your expectations – allowing you to make a faster impact.
Technology Adoption
Drives greater use of what you’re paying for – and make sure it’s used correctly across your business.
Optimize
Don’t just get a roadmap… get it handled by experts! Drive optimal use and really get full value, from data quality and integrations to how teams use a given tool.
Training
Make sure any team members know the full ins-and-outs of your platform and standardize how it’s used for scalable, predictable results.
Revenue Marketing Architecture
Defines how you use your technology – and how it works together – to achieve business outcomes that matter most.
Vendor Management
Work with expert consultants for leading marketing platforms.
Get marketing technology that fits your organization’s needs.
You don’t need consultants who think about tools and platforms first and your needs second. You just need the guidance of platform-agnostic experts focused on capabilities rather than checking off platforms.
Here are a couple of the companies we’ve helped get there.
Superior Healthcare Revenue Management
Realizing Value Through Better Efficiency
Make your martech stack worth it.
Ready to remove roadblocks, reduce wasteful spending and get tangible, measurable results from your tech? That means: