Marketing Automation Services

Get more done with less. Leverage our marketing automation as a service for data-driven insights, optimized programs, and full platform potential to drive revenue growth — all within your budget.

Maximize the capabilities of your MAP with expert marketing automation as a service.

Internal Marketing Automation Hire

  • Investment: $81,891 to $107,141 per year
  • Additional overhead costs
  • Talent acquisition challenges
  • Lengthy onboarding process
  • Limited resources
  • Lack of time or expertise

Offshore Marketing Automation Services

  • Investment: $12,000 to $240,000 per year
  • No satisfaction guarantee
  • Inconsistent or ineffective offerings
  • Communication challenges
  • Quality concerns
  • Security risks and limited control

TPG’s Marketing Automation as a Service

  • Investment: Starting at $60,000 per year
  • Satisfaction guarantee
  • Comprehensive, cost-effective program
  • Dedicated administrators
  • Industry-leading expertise
  • Long-term solutions

Navigating the challenges of uncertain economic situations, budget cuts, and labor shortages can be daunting for your business. Additionally, if your marketing automation platform is underperforming due to a lack of expertise or resources, you may miss out on significant returns.

The Pedowitz Group offers affordable marketing automation as a service that can help you overcome these challenges and achieve results, and within your budget. Our experienced professionals provide data-driven insights and optimized programs to unlock the full potential of your platform, resulting in increased engagement and revenue growth.

Access comprehensive marketing automation services that deliver outcomes and fit your budget.

MAP Administration

  • Adjust users, roles, workspaces, and partitions
  • Configure program channels and tags
  • Create and hide fields
  • Monitor email communication limits and compliance
  • Manage integration with CRM
  • Manage ecosystem integrations (native apps)
  • Manage folders and global personalization
  • Monitor and manage system notifications
  • Provide platform support and manage tickets

Database Management

  • Create and manage segmentation
  • Create and manage lists
  • Monitor database size and maintain compliance
  • Upload lists for database management
  • Enforce database and field management best practices
  • Provide data health reviews:
    • Leads not synced with CRM
    • Active leads past 30 days
    • Marketing leads
    • Inactive leads past 30 days
    • Leads without email address
    • Leads unsubscribed in past week

Campaign Assets and Programs

  • Configure and optimize landing page templates
  • Configure and optimize email templates
  • Create and manage program templates
  • Create and maintain forms
  • Maintain preference center program
  • Provide dynamic content infrastructure support
  • Manage images and files
  • Manage assets

Marketing and Sales Enablement

  • Manage and monitor sales alerts
  • Monitor digital activity from MAP to CRM
  • Update scoring and record prioritization settings
  • Manage shared email and campaign templates for sales

Governance and Documentation

  • Document instances – structure, processes, programs, and workflows
  • Document user materials – new releases, features, and functionality
  • Provide best practice guides, checklists, and how-tos

Platform Performance Management and Auditing

  • Monitor, manage, and audit:
    • Email asset performance
    • Email deliverability
    • Critical program performance
    • Landing page performance
    • Database records and key fields
    • Campaign configuration

System Program Optimizations

  • Manage and optimize:
    • Lifecycle program
    • Lead scoring program
    • Lead nurture programs

Global Operations Management

  • Manage data enrichment campaigns
  • Manage email compliance and subscription

*Additional cost may apply outside the standard agreement. Minimum 12-month contract required.

Get more done for less with our cost-effective MAP admin program.

Our marketing automation as a service starts at $5,000 per month and includes all services plus our ticketing system, dedicated platform experts, and weekly advisory sessions.

*Additional cost may apply outside the standard agreement. Minimum 12-month contract required.

Work with expert consultants for leading marketing platforms.

Our marketing automation consulting covers all things Marketo, an Adobe company
The Pedowitz Group offers marketing automation consulting covers Eloqua, from Oracle
The Pedowitz Group's marketing automation consulting covers all things Pardot, from implentation to integration
Salesforce logo
Salesforce Marketing Cloud

Boost your revenue generation with TPG.

Guarantee

If you are unsatisfied for any reason, we will do the work again at no charge. If you are still not satisfied, you won’t pay for it.

Platform Tickets System

Our marketing automation ticketing system offers features such as organizational accountability, collaboration, communication, transparency, visibility, and analytics.

RM6 Navigator

Our weekly advisory sessions cover A/B testing, segmentation strategy, creative design, lead scoring and nurturing, personalized recommendations for improvement, and more.

A trusted partner for industry leaders across the nation.

The Pedowitz Group has played a critical role in our growth journey by starting as an implementation partner for our Marketo instance and evolving into a strategic business partner.
Through their expert communication and precise understanding of our industry, The Pedowitz Group has provided consistent support across admin, IT, and practitioner roles globally, allowing us to scale without expanding our team.
Bekah Hazelrigg

Digital Marketing Associate Manager, Zimmer Biomet

Achieve results with expert-level marketing automation as a service.

Contact us or schedule time with an experienced consultant to explore MAP management for your organization.