Featured Media

Jeff Appears as a Guest on Influitive’s “All About the Customer” Podcast

Apr 28, 2023

Revolutionize your strategy with this new, customer-centric approach, replacing the outdated funnel.

Dr. Debbie Qaqish at ANA’s Marketing Operations and Transformation Forum

Apr 5, 2023

Creating a marketing operations strategy is challenging, particularly in the midst of economic uncertainty. Dr. Debbie’s featured session provided actionable insights on…

Spiceworks: How to Close the Gap Between the World of Possibilities and Reality in Martech

Mar 7, 2023

Marketing leaders face an ever-growing tech stack – it’s time to bridge the gap. Unlock martech’s potential with Dr. Debbie Qaqish. Discover three essential traits for Marketing Operations leaders in her must-read Spiceworks News & Insights article. Get ready to transform your martech game!​

The Marketing Book Podcast features “From Backroom to Boardroom” by author Dr. Debbie Qaqish

Dec 30, 2022

Featured on the preeminent marketing and sales podcast, “The Marketing Book Podcast,” Dr. Debbie Qaqish joins host Douglas Burdett to discuss “From Backroom to Boardroom.” You’ll discover Dr. Debbie Qaqish’s passion for empowering marketing leaders with revenue marketing strategies that redefine impact, drive revenue growth, and cement their position at the table.​

TPG’s Cathy Veri Featured on the Enterprise Sales Development Podcast

Nov 1, 2022

In this  podcast episode, Cathy Veri, Strategist at The Pedowitz Group, talks about her experience in the buyers journey and many of the mistakes people make in analyzing and creating their ICP.

Starter Story: How This Couple Started A $20M/Year Sales And Marketing Consulting Firm

Sep 17, 2022

Read about how Jeff and Cherie Pedowitz started The Pedowitz Group in 2007 and have grown the business to be north of $20M in revenue.

The ABM Done Right Podcast: ABM Strategies That Led to a Collective $1 Trillion in Revenue for Clients

May 31, 2022

In this podcast, Kristina Jaramillo (President of Personal ABM) and Jeff Pedowitz (CEO of the Pedowitz Group) discuss the ABM strategies that led to a collective $1 trillion in revenue for clients, the change management that must take place, how ABM should change the sales process and motion, and how ABM should be about building lifetime customer value vs. driving pipeline.