CMO Insights: Steven Cook, Contributing Editor, CMO.com by Adobe
This week’s guest on CMO Insights is Steven Cook, Contributing Editor, CMO.com by Adobe.
In this video, Steven talks about:
- His inspiration behind his book, Insights on Impact Innovators, and how it has developed over time
- The absolutely essential nature of culture when it comes to building a company
- The consumer as the ultimate disruptor in the marketplace