Marketing Courses and Training

Revenue Marketing Basics

Build a strong foundation in revenue marketing with our basics course and lay the groundwork for long-term success!

What you’ll learn in this Revenue Marketing course:

The Revenue Marketing Basics course is the first step to earn TPG’s Revenue Marketing Certification. The concepts can also be applied all marketing automation platforms including Pardot, Eloqua, HubSpot, Marketo Engage, and more. Take this course and:

  • Learn about the changing role of marketing
  • Figure out how marketing can impact revenue
  • Create a Revenue Marketing center of excellence
  • Bring order to the chaos of marketing
  • Adopt digital strategies across your team
  • Enable and lead your revenue growth
  • Get introduced to the framework of Revenue Marketing
  • Create engaging campaigns
  • Report on metrics that matter

You walk away with a working basic knowledge of how to digitally engage customers to grow revenue… and it’s free!

Boost your Revenue Marketing skills.

This course is ideal for any aspiring revenue marketer or partner in need of greater understanding of how to evolve their marketing and tie it to revenue.

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Explore our Revenue Marketing training options:

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On-Demand Course

Learn at the time and pace that works for you with our FREE on-demand course.

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Consulting Services

We’ll help solve your revenue marketing challenges and start the path to measurable results.

Browse the Revenue Marketing course curriculum.

Acquire the skills to go digital, engage customers, and grow revenue. Take this 9-module course to learn about:
  • Module 1: Intro to Revenue Marketing
  • Module 2: RM6 Overview
  • Module 3: Strategy Pillar
  • Module 4: People Pillar
  • Module 5: Process Pillar
  • Module 6: Technology Pillar
  • Module 7: Customer Pillar
  • Module 8: Results Pillar
  • Module 9: Next Steps

Meet your instructor.



Partner and Chief Strategy Officer

Debbie is a nationally recognized speaker, thought leader, and innovator in the Revenue Marketing field, with more than 30 years of experience applying strategy, technology, and process to help B2B companies drive revenue growth. She coined the term “Revenue Marketing” in 2011, and is the author of the award-winning book, “Rise of The Revenue Marketer.”

Frequently asked questions:

What is revenue marketing?

Get the full details in our revenue marketing introduction blog, or sign up and start the course! 

What is the revenue marketing journey?

The Revenue Marketing Journey is a maturity model that helps you understand where you are and where you need to go to drive repeatable, predictable and scalable revenue.

What is the course schedule?

The course is on-demand. You can start and finish the course on your own timeline.

How much does the course cost?

We’re passionate about revenue marketing and we want to provide this methodology to all marketers around the world, so we are offering this course free of charge.

How long do I have access to the course?

There is no expiration for your access to Revenue Marketing basics.

Is there a test to become certified?

Yes, there will be a 15-question quiz at the end of the course.

Will I get a certificate?

Yes, everyone who takes the course and passes the quiz will receive their Revenue Marketing Basics certification.

Request custom training or learn more about our course offerings.

Experience expert training or access our Revenue Marketing courses on demand. Contact us for more info!

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