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CMO Insights: Will Wiegler, Senior Vice President and CMO, SpringCM

CMO Insights: Will Wiegler, Senior Vice President and CMO, SpringCM

 

 

This week’s guest on CMO Insights is Will Wiegler, Senior Vice President and CMO of SpringCM .

In this video, Will talks about:

  • How marketing is a blend of art and science and how marketing is moving closer to science by becoming more measurable
  • The business of marketing: delivering products and services both internally and externally
  • Taking advantage of the MarTech revolution and keeping your tech stack simple

Learn more about Will from his LinkedIn profile and follow SpringCM on Twitter.

For more great CMO interviews like this one, please check out our other CMO Insights Videos or our YouTube channel.

About The Pedowitz Group (TPG)
The Pedowitz Group (TPG) is a Revenue Marketing™ company headquartered near Atlanta, Ga. We help our clients change marketing from a cost center to a revenue center. Regardless of where you may be on your Revenue Marketing Journey™, we provide solutions, services and expertise that will get you to the next level and beyond.

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  • Posted by The Pedowitz Group (TPG)
  • On 08/14/2018
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