This week’s guest on CMO Insights is Dario Priolo, Chief Marketing Officer for Sales Performance International.
In this video, Dario shares how:
- SPI has evolved from a traditional instructor led training business to now a more technology driven solution for sales clients
- The company’s marketing focus on new business opportunities is measured through their sales pipeline
- Account Based Marketing has been a successful shift for them in 2017
The Pedowitz Group (TPG)
The Pedowitz Group (TPG) is a Revenue Marketing™ company headquartered near Atlanta, Ga. We help our clients change marketing from a cost center to a revenue center. Regardless of where you may be on your Revenue Marketing Journey™, we provide solutions, services and expertise that will get you to the next level and beyond.
- Posted by The Pedowitz Group (TPG)
- On 04/11/2017
- 0 Comments