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CMO Insights: Ardarth Albee, CEO and Marketing Strategist, Marketing Interactions

CMO Insights: Ardarth Albee, CEO and Marketing Strategist, Marketing Interactions

 

 

This week’s guest on CMO Insights is Ardath Albee, CEO of Marketing Interactions.

In this video, Ardath talks about:

  • Texting – a new trend for her company in 2018 – and how it contributes to big data
  • The importance of personas in Account Based Marketing
  • Learning the language of the business

Learn more about Ardath from her LinkedIn profile and follow Marketing Interactions on Twitter.

For more great CMO interviews like this one, please check out our other CMO Insights Videos or our YouTube channel.

About The Pedowitz Group (TPG)
The Pedowitz Group (TPG) is a Revenue Marketing™ company headquartered near Atlanta, Ga. We help our clients change marketing from a cost center to a revenue center. Regardless of where you may be on your Revenue Marketing Journey™, we provide solutions, services and expertise that will get you to the next level and beyond.

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  • Posted by The Pedowitz Group (TPG)
  • On 06/07/2018
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