Being a Salesforce admin lately is a lot like being a circus performer. Why? Well, if you aren’t flexible, quick on your feet, and comfortable working in fast-moving conditions….you’re probably not going to get too far. It was just a little while ago that I walked you...
Salesforce
Are you a holdout? Why you should switch to Salesforce Lightning from Classic
Are you ready for (Salesforce) Lightning to strike? Through the years, we all have grown to love what is now referred to as Salesforce Classic. Salesforce has helped our organizations in ways we may not have thought possible! And with Lightning, it's...
How Salesforce Transformed My Life From Injuries Suffered In Active Duty
When Josephe Hickox was critically injured on Dec. 26, 2016 while serving with the U.S. Marine Corps, he could never have imagined the journey that was ahead of him. The most surprising part of his path? How Salesforce shaped his transition into civilian life and the...
How to integrate Pardot lists with Salesforce campaigns in four easy steps
Are you using Pardot? Check. Are you using Salesforce? Check. Are you using Salesforce campaigns to track engagement in your Pardot list emails? Say what? There are several reasons you should integrate your Salesforce campaigns with Pardot list emails: First, it...
The Eloqua / Salesforce Native Integration Ended. What should you do?
Oracle ended support for their ”native” Program Builder Eloqua-Salesforce integration as of February 1, 2021. So, now what? Our team has you covered with everything you need to know. Click to jump to a particular question or section,...
Marketo and Salesforce Integration: Setup, Optimize, Troubleshoot
Salesforce and Marketo can be a match made in heaven or a disaster waiting to happen. In this first of a 4-part blog posts, find out the three key areas to set yourself up for marketing automation-CRM integration success.
How To Be Best Friends With Your Salesforce Administrator
As a marketer, and as you dive deeper into marketing operations, you’re going to realize you can’t work in a silo. There are things you’ll want to get done that require the assistance of other people. Some of these things will involve your Salesforce Administrator. In...