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In this blog series (here, here & here) we’ve reviewed an intro to Marketo Sky, My Marketo, the Navigation Panel,...
Where once the role of marketer was mostly relegated to promotion, public relations, and advertising; nowadays, you need to be a jack-of-all-trades to perform multiple tasks. And, if you don’t have the array of necessary skills, you just can’t keep up with the demands.
Obligatory disclosure: I am the Manager of Value Engineering here at The Pedowitz Group (TPG), a outsourcing marketing...
You’re already building the foundation for your success in Marketo Sky. In our first two Marketo Sky Blogs (An...
Are you ready to make the leap from a basic email service provider (ESP) to a full-fledged marketing automation...
Salesforce Marketing Cloud (SFMC) has taken the B2B marketing world by storm because it’s a whole different breed...
As we discussed in part 3 of this series, even the largest and oldest companies are facing a new B2B selling...
As a marketer, and as you dive deeper into marketing operations, you’re going to realize you can’t work in a silo....
Marketers are beginning to leverage technology to enhance the customer experience to help meet business objectives. The Salesforce Marketing Cloud (SFMC) is leading the way in automating and driving the customer experience.
Using Marketo Sky and wondering how to use the new search tool? The Marketo Sky search tool has received a complete overhaul – learn how to access it, how it affects different workspaces and how to improve the searchability of assets using the new labels function.
Lorena Harris’ 3rd blog in a 4 part blog series breaks down why focusing on customer experience instead of the funnel will help you take customer relationships to a new level.
In the new blog series, “The Marketo Sky Blog Series” we will unpack all of the new features of the new Marketo dashboard, Marketo Sky.
In the new blog series, “REVTalks Masters” we sit down with a few of the speakers from our upcoming event, the REVTalks and dive into their stories to help you with your journey to revenue marketing.
In the new blog series, “REVTalks Masters” we sit down with a few of the speakers from our upcoming event, the REVTalks and dive into their stories to help you with your journey to revenue marketing.
Getting to know your customer is a vital step in the customer journey. Lorena Harris’ 2nd blog in a 4 part blog series breaks down how you can become customer-focused and how to build customer relationships that last.
