Revenue Marketing Raw
Where Snark Meets Strategy—Weekly
Unfiltered. High-Voltage. Revolutionary.
Welcome to Revenue Marketing LIVE, an unfiltered, high-voltage live stream featuring Jeff Pedowitz and Dr. Debbie Qaqish—two revenue marketing pioneers who are done sugarcoating the truth. Each week, we tackle one taboo topic that's breaking B2B marketing strategy.
All Episodes
Browse our complete library of truth bombs and discover the unfiltered tactics driving today’s top-performing marketing teams.
Episode 1: Why Most Marketers Are Failing to Drive Revenue in 2025
Why most B2B marketers are missing the mark on revenue generation and what to do about it
Episode 2: Sales Still Think You're Useless And They're Not Wrong
Why marketing still isn't seen as a revenue driver
Episode 3: Do We Need a CMO Anymore?
Should we just promote the Marketing Ops person?
Episode 4: Why Marketing Ops is Stuck in IT Support Mode (And How to Break Free)
Watch the episode that might just save your career.
Episode 5: Marketing Ops Can't Run Reports But Sure Let's Add 750 AI Agents
AI is revolutionizing marketing operations, making traditional roles obsolete.
Episode 6: We Are Eating Our Young
The marketing industry has a dirty secret: Nobody wants to train anybody anymore
Episode 7: The 10% Problem: What INBOUND 25 Revealed About Marketing's Innovation Crisis
Jeff Pedowitz and Dr. Debbie Qaqish reveal the shocking truth from INBOUND 25: marketers are only using 10% of their tech stack while HubSpot just dropped 200+ new features, widening the innovation gap to a chasm. They dissect why your 20-year investment in websites is now worthless, how AI killed traditional search, and what the shift from SEO to AEO means for the billions spent on search marketing.
Episode 8: Marketing Ops vs. Rev Ops
The gloves came off on this week's Revenue Marketing Raw as Dr. Debbie Qaqish and I tackled one of the most contentious debates in B2B today: Should Marketing Ops report to RevOps?
Episode 9: Your Marketing Team is Operating at 20% Capacity and They Don't Even Know it
We cut our MarTech spend by 80% and became MORE effective—while most marketing teams are still using less than 20% of the tech they're already paying for, drowning in features while stuck on the hamster wheel of endless execution.
Episode 10: ChatGPT Knows Your Competitors Better Than You
Jeff and Debbie reveal how The Pedowitz Group achieved a 700% traffic increase in just 4 weeks using Answer Engine Optimization (AEO)—going from 10,000 monthly visitors to 10,000 daily.
Episode 11: The Perception Gap That Is Leaving Revenue On The Table
What if the biggest obstacle to your marketing success is thinking you're already successful? Today's unfiltered conversation about the perception gaps costing you millions in untapped revenue.
Episode 12: The ABM Delusion: Why Your "Account-Based" Strategy is Just Expensive Lead Gen
97% of B2B companies say their ABM works. 52% can actually prove it. The other 45%? They're just doing lead gen with a target account list.
Episode 13: Pipeline Coverage: The Biggest Lie in Sales
Your pipeline isn't 3x covered. It's 80% garbage deals that will never close, padding your forecast while you quietly sweat about making the quarter. This week, Dr. Debbie Qaqish and I expose why "3X coverage" is the biggest lie in B2B sales—and what actually works when you strip out the bullshit.
Episode Title
×Meet Your Hosts
Jeff Pedowitz
The Grounded Strategist
