Which Loop Is Easier for Teams to Adopt Quickly?
For speed, start with HubSpot’s Loop. For durable, cross-team scale, add TPG’s Loop. Use our 30-day plan to prove adoption with one scorecard and clear SLAs.
**HubSpot’s Loop** is easiest to adopt first—it’s embedded in execution, so teams can ship content, target segments, and run experiments immediately. **TPG’s Loop** adds the operating model—shared definitions, SLAs, proof mapping, and a single scorecard—so wins persist across departments and regions. The pragmatic path: activate HubSpot for rapid wins, then layer TPG governance within 30 days to scale confidently.
Adoption—Visualized
30-Day Adoption Plan
Days 1–7 (HubSpot): Build Tailor audiences & suppression lists; ship two Express assets (landing + email); define one weekly Evolve test.
Days 8–14: Turn on Amplify distribution (web, email, ads, social); annotate results; measure landing CVR & form completion.
Days 15–21 (TPG guardrails): Publish MQL/SQL/SAO definitions, rejection codes, and a minimal data contract; protect owner/stage fields.
Days 22–30: Enforce follow-up SLAs and recycle paths; stand up one scorecard (MQL→SQL, SQL→SAO, win rate, time-in-stage).
Month 2+: Hold a growth retro to decide start/stop/scale; clone the workspace for the next region/BU.
Why This Sequencing Works
Teams see value quickly because HubSpot’s Loop lives in the tools they already use. Express accelerates creation with reusable blocks; Tailor creates actionable segments and exclusions; Amplify pushes assets across channels; and Evolve runs lightweight A/B tests with promote/retire rules. Within two weeks, you can show improved landing CVR and meeting creation.
Speed alone can fray as more people participate. TPG’s Loop adds the operating model that keeps results durable. Shared definitions and rejection codes protect pipeline quality; SLAs remove handoff delays; a proof matrix connects objections to validated evidence; and role-based enablement equips sellers for consistent discovery and objection handling.
A single conversion scorecard (MQL→SQL, SQL→SAO, win rate, time-in-stage) turns experiments into board-safe decisions. In the monthly growth retro, leaders fund start/stop/scale actions and replicate wins to other teams. The outcome: fast adoption without sacrificing governance or data integrity.
Frequently Asked Questions
Adopt Fast—Scale with Confidence
The Pedowitz Group will stand up HubSpot’s Loop in days and layer TPG governance in weeks—so teams move quickly and results stick.
Talk to a RevOps Strategist