Prepared for Samsung | In partnership with Eucloid
Optimize Oracle Eloqua. Increase Speed. Prove Impact.
Enterprise-grade campaign production, segmentation, reporting, and governance for Samsung’s global programs
📈 Program Scope at a Glance
Average cadence: ~5–7 emails/month (annualized)
Flagship spikes: ~21 emails per cycle × 2 per year
Includes segmentation, QA, and dashboard reporting
Understanding Your Eloqua Challenge
Enterprise Scale on Oracle Eloqua
Samsung runs high-volume flagship programs and steady monthly sends on Eloqua. Eucloid is shortlisting partners to strengthen execution, audience management, analytics, and cost efficiency—without disrupting the stack.
Fragmentation, Manual Lift, and Diminishing Returns
Multi-agency workflows and manual segmentation/reporting slow time-to-market. Eloqua’s UX for complex audiences adds lift. The mandate: more velocity, better insight, and tighter governance at lower total cost.
How Do We Turn Eloqua into a Revenue Engine?
Which engagement model gives Samsung predictable Eloqua capacity, clear SLAs, and measurable ROI—while simplifying segmentation, reporting, and global execution?
Engagement Options
Clear trade-offs between flexibility, predictability, and dedicated scale
Flexible Retainer
Best for variable/ad hoc work
- ~30–40 hours/month pooled capacity
- 4–5 email builds on average
- Basic segmentation setup
- Standard campaign reporting
- Shared team, no guaranteed SLA
- Irregular cadence and experimentation
- Light reporting and audience needs
- Budget-constrained pilots
Managed Services
Balanced capacity, consistency, and cost
- ~6–7 email builds/month (avg.)
- Ongoing segmentation + optimization
- Dashboards + monthly insights readout
- Production-line execution with SLAs
- Blended US + nearshore resources
- Steady cadence with flagship spikes
- Stronger governance & QA
- Consistent speed-to-market
Dedicated Resource
High-touch support & rapid turnaround
- Part/full-time Eloqua-certified admin
- 8–10 email builds/month (guaranteed)
- Proactive audience + nurture improvements
- Real-time reporting + strategic recs
- Priority queue and faster SLAs
- Peak flagship periods
- Complex segmentation & testing
- Tight timelines and internal alignment
What We Do in Eloqua (for Samsung)
Hands-on execution with governance and analytics—built for flagship cycles and always-on programs.
Campaign Production
Speed, scale, and QA for enterprise sends
- Email builds (templates, modules, accessibility)
- Canvas orchestration & testing matrices
- Localization & multilingual variants
- Compliance checks (opt-in, footer, preference center)
Audience & Data
Smarter segmentation, less lift
- Reusable segment logic & lookup tables
- CDO usage & data hygiene workflows
- Lead management & CRM sync QA
- Deliverability monitoring & remediation
Reporting & Insight
See what’s working—fast
- Dashboards by campaign/region/segment
- Flagship scorecards with trend analysis
- Attribution & pipeline contribution views
- Monthly insights + quarterly optimization plans
Governance & Scale
Consistency across brands and regions
- Template library & brand guardrails
- Publishing workflow & SLA management
- Runbooks for flagship cycles
- Knowledge transfer & enablement
Explore our Eloqua expertise: Oracle Eloqua Services →
Proven Impact at Enterprise Scale
Selected results from our enterprise programs
Comcast Business
$1B attributed revenue; 300% lift in quality leads; sub-2 minute lead routing.
View Case Study →HBO
Scaled digital programs; materially reduced churn; launch support at national scale.
View Case Study →Cisco
+35% execution efficiency; +30% lead qualification accuracy; +25% pipeline contribution.
View Case Study →ADP
Transformation program delivering step-change ROI and operational scalability.
Explore Case Studies →Reimagine How Work Gets Done
AI isn’t just a tool—it’s embedded into every process. Campaigns are built, measured, and optimized in real time. Teams shift from manual execution to strategy and creativity. The organization becomes leaner, smarter, and integrated— keeping Eloqua at the core and using AI accelerators for faster builds, smarter segments, and clearer insights.
Revenue Marketing Maturity
Strategy
Vision & Planning
People
Skills & Structure
Process
Workflows & Governance
Technology
Stack & Automation
Customer
Experience & Journey
Results
Metrics & ROI
Your Journey
Traditional
Activity-led, limited revenue tie
Lead Gen
Volume focus, basic handoffs
Demand Gen
Pipeline contribution & alignment
Revenue Marketing.AI
AI-powered, revenue-accountable growth
Our Recommendation
For Samsung’s cadence and flagship spikes, we recommend:
Better: Managed Services — $8K/month
Predictable capacity, SLA-backed production, ongoing segmentation optimization, and actionable dashboards— with flexibility to surge support during flagship cycles. Upgrade to “Best” during major launches when priority access and deeper velocity are required.
Next Steps
Milestones
Jeff Pedowitz, CEO • The Pedowitz Group