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Team Doesn't Know the Tools | The Pedowitz Group

Team Doesn't Know the Tools

Million-Dollar Tech, Ten-Dollar Results

Licensed for 500 users. Used by 50. Features everywhere, expertise nowhere. Your tech stack is a Ferrari driven in first gear.

Symptoms You're Living With

When your team doesn't know the tools, every dollar spent on technology is a dollar wasted.

10%
10% Utilization Reality
Marketo has 500 features. Your team uses email send. HubSpot can do everything. You use it for contacts. Expensive databases.
Support Ticket Olympics
Every campaign needs vendor help. Simple tasks take days. Support knows your team by name. They shouldn't.
Feature Blindness
"I didn't know it could do that" - heard daily. Automation sitting idle. AI features undiscovered. Innovation ignored.
YouTube University
Team learning from random videos. Following outdated tutorials. Building bad habits. No official training ever happened.
One-Person Dependency
Sarah knows Marketo. Only Sarah. Sarah's on vacation? Everything stops. Sarah quits? Panic mode activated.
Tech Stack Jenga
Six platforms, zero integration. Manual data transfers. Excel as middleware. One wrong move and everything collapses.

Why Your Team is Tech-Illiterate

1

No Onboarding Plan

Bought the platform. Assigned logins. Expected magic. Zero training budget. Zero training time. Zero training happened.

2

IT Bought It

IT loved the security features. Marketing got handed the keys. No input on selection. No idea how to drive it.

3

Rapid Team Turnover

Original team trained and gone. New hires inherit mystery. Knowledge walks out the door. Documentation doesn't exist.

4

Platform ADHD

New tool every quarter. Never mastering any. Chasing shiny objects. Building nothing deep.

5

Fear of Breaking Things

One person crashed the database once. Now nobody touches anything. Innovation paralysis. Safe equals stagnant.

6

No Time to Learn

Firefighting daily. No bandwidth for training. Too busy being inefficient to learn efficiency.

Tech Mastery That Multiplies ROI

Transform your team from platform tourists to power users.

Platform Assessment

Deep audit of current usage vs. potential. Identify gaps. Prioritize quick wins. Build your optimization roadmap.

Certification Programs

Official platform certifications. Structured learning paths. From basics to advanced. Your team becomes experts.

Admin Services

Expert admins manage complexity. Your team focuses on campaigns. We handle the technical heavy lifting.

Process Documentation

Custom playbooks for your use cases. Step-by-step guides. Video tutorials. Knowledge that stays when people leave.

Integration Optimization

Connect your tech stack properly. Automate data flow. Eliminate manual work. Make platforms talk to each other.

Ongoing Enablement

Monthly training sessions. New feature workshops. Best practice sharing. Continuous skill development.

From Tech Confusion to Platform Mastery

Telstra - Revenue Marketing Architecture & Strategy

Telstra, a leading global telecommunications company, had invested heavily in marketing technology but struggled to realize its full potential. TPG developed a comprehensive revenue marketing architecture and strategy that not only optimized their tech stack but enabled their team to leverage advanced capabilities they didn't know existed. Through strategic enablement and process optimization, Telstra transformed from basic platform usage to sophisticated revenue marketing execution.

300%
Platform ROI Increase
80%
Feature Utilization
60%
Faster Campaigns
Zero
External Dependencies

"We've had a hugely powerful, very successful partnership with TPG. Most of the work has been done remotely, but it feels like they're in the room with us." - Andy McFarlane, Director of Enterprise Marketing, Telstra


See More Success Stories →

Unlock Your Platform's Full Potential

Stop wasting money on unused features. Start maximizing your tech investment.

Train My Team Platform Audit

Get in touch with a revenue marketing expert.

Contact us or schedule time with a consultant to explore partnering with The Pedowitz Group.

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