The Pedowitz Group - Revenue Marketing Authority
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The Pedowitz Group

We Invented Revenue Marketing. Now We're Reinventing It With AI.

The definitive authority on transforming marketing from cost center to revenue engine

The CMO's Dilemma in 2025

🔥 The Pressure is Unprecedented

  • 87% of CMOs feel intense pressure to prove marketing ROI
  • Traditional marketing metrics no longer satisfy the C-suite
  • AI disruption is changing customer expectations faster than teams can adapt
  • Economic uncertainty demands every dollar drive measurable revenue

💥 The Old Playbook is Broken

  • Activity-Based Marketing: Counting clicks, not cash
  • Siloed Operations: Marketing, sales, and success work in isolation
  • Reactive Strategy: Chasing trends instead of leading transformation
  • Technology Chaos: Multiple tools that don't talk to each other

Why Revenue Marketing is the Answer

We Didn't Just Adopt Revenue Marketing—We Created It

Revenue Marketing transforms marketing from a cost center into a repeatable, predictable, and scalable revenue machine through digital transformation and customer centricity.

Traditional Marketing Revenue Marketing
Focuses on MQLs & brand awareness Drives measurable revenue outcomes
Siloed departments Aligned revenue teams
One-size-fits-all campaigns AI-powered personalization
Activity metrics Revenue attribution
Cost center mentality Revenue engine reality

Introducing R.A.I.N.™

Revenue Artificial Intelligence Network

Our proprietary R.A.I.N.™ framework leverages AI, machine learning, and big data to supercharge revenue generation

Revenue Automation

Streamline processes that drive consistent growth

Data-Driven Decision-Making

AI insights that predict and optimize outcomes

Hyper-Personalization

Customer experiences that drive loyalty and engagement

Revenue Stream Diversification

Identify and capitalize on new opportunities

The RM6™ Framework

Your Revenue Marketing Transformation

Strategy

Revenue-aligned goals that directly support business growth and ensure every decision ties back to measurable outcomes.

People

Collaborative, cross-functional teams with revenue-first mindset and the capability to deliver business growth results.

Process

Streamlined, repeatable workflows that transform marketing into a predictable, scalable revenue engine.

Technology

Integrated, optimized martech stack that accelerates growth rather than creating complexity and confusion.

Customer

Deep customer understanding that drives decisions, experiences, and engagement strategies for better results.

Results

Measurable revenue attribution and business impact that moves beyond vanity metrics to drive growth.

The Revenue Marketing Maturity Journey:
Traditional → Lead Generation → Demand Generation → Revenue Marketing

Proven Results That Speak Volumes

🏆 Transformational Revenue Impact

40%
Vercara: Marketing-sourced pipeline increase
92%
Broadridge: Web traffic increase, $4.99B record revenue
70%+
Mouser Electronics: Orders and site traffic increase

⚡ Technology & Efficiency Gains

$2.4M
Annual license cost reductions
50%
Reduction in campaign cycle time
$2B
New market opportunities identified

The Complete Revenue Marketing Solution

Strategic Consulting

  • Revenue Marketing Transformation (RM6™)
  • AI Roadmap & Implementation (R.A.I.N.™)
  • Revenue Operations (RevOps) Alignment
  • Digital Transformation Strategy
  • Customer Experience Optimization

Technology Excellence

  • MarTech Stack Optimization
  • AI & Automation Implementation
  • Platform Selection & Migration
  • Integration & Architecture
  • Performance Analytics & Attribution

Creative & Execution

  • Revenue-Driven Campaign Strategy
  • AI-Enhanced Content Creation
  • Account-Based Marketing (ABX)
  • Multi-Channel Orchestration
  • Brand & Messaging Alignment

Talent & Enablement

  • Revenue Marketing Team Development
  • Skills Assessment & Training
  • Change Management
  • Center of Excellence Creation
  • Executive Coaching

How We Work With You

Teach, Partner, or Execute

Teach to Fish

Training & Enablement
  • Revenue Marketing University
  • OnYourMarket.co platform
  • Marketo Certified Expert Prep
  • Platform-Specific Training
  • Custom Team Training

Fish With You

Partnership & Advisory
  • Revenue Marketing Transformation
  • AI Roadmap Development
  • Technology Selection & Integration
  • Process Optimization
  • Change Management

Fish For You

Managed Services
  • Marketing as a Service
  • Managed Marketing Operations
  • Creative & Content Services
  • Account-Based Marketing
  • Revenue Operations

Why The Pedowitz Group is Your Ideal Partner

Unmatched Authority

  • Inventors of Revenue Marketing - We literally wrote the book
  • 18+ years of proven revenue marketing expertise
  • 1,500+ clients transformed across every industry
  • 600+ platform certifications - true technology agnostics

AI-First Approach

  • Proprietary R.A.I.N.™ framework for AI-powered revenue growth
  • "AI Revenue Architect" thought leadership and methodologies
  • Comprehensive AI policy and governance framework
  • 90-day AI transformation accelerator programs

Guaranteed Results

  • "Do it again" guarantee - If you're not satisfied, we redo the work at no charge
  • "No pay" promise - Still not satisfied? You don't pay
  • Client-for-life philosophy - We succeed when you succeed

True Partnership

  • Revenue-focused approach - Everything ties back to measurable outcomes
  • Customer-centric methodology - Tailored solutions, not cookie-cutter approaches
  • Hands-on execution - We don't just advise, we implement alongside you

Industry Recognition & Thought Leadership

🏅 Awards & Recognition (50+ Total)

  • 3X Adobe Marketo Partner of the Year
  • Oracle Eloqua Partner of the Year
  • 3X B2B Small Agency of the Year (2020, 2021, 2022)
  • Top B2B Demand Generation Agency (2022)
  • 50+ Client Awards - Our customers win because of our work

📚 Thought Leadership & Education

  • Revenue Marketing University - Industry's premier education platform
  • OnYourMarket.co - Marketing resource hub and community
  • "F the Funnel" - Jeff Pedowitz's Forbes bestselling book
  • "AI Revenue Architect" - Bestselling AI methodology guide
  • "Rise of The Revenue Marketer" - Dr. Debbie Qaqish's foundational book

Trusted by Industry Leaders

Financial Services
AON, Morgan Stanley, Deutsche Bank, Broadridge, Charles Schwab, Independent Financial
Technology
Microsoft, Adobe, Oracle, Salesforce, Google, Cisco, Dell, Citrix, Vercara
Healthcare & Life Sciences
GE Healthcare, Medtronic, McKesson, Roche, Zoetis, Agilent Technologies
Manufacturing & Industrial
Intel, 3M, GE, Corning, DuPont, Grundfos, Tektronix, Lennox, Xylem
Sports & Entertainment
Portland Trail Blazers, TD Garden, Minnesota Timberwolves, Utah Jazz, Golden State Warriors, Miami Heat
Electronics & Components
Mouser Electronics, Gilbarco Veeder-Root

"TPG was instrumental in helping us identify a target audience that could move the revenue needle quickly. They opened our eyes and helped us build the tools we needed to realize revenue."

— Candice Willingham, Director of Marketing Automation, Mouser Electronics

"We went from a very traditional marketing organization to a digital marketing team running an incredibly successful nine-touch nurture campaign. The immediate result was $1.1 billion in asset value contributed to the sales pipeline."

— Paige Lubway, Sr. Manager, Demand Generation, Charles Schwab

Ready to Transform Marketing Into Your Revenue Engine?

Custom Revenue Marketing Roadmap

We'll Build Your Transformation Roadmap Together

2-Hour Executive Session - Custom transformation blueprint created in real-time

Your custom Revenue Marketing maturity baseline
90-day quick wins implementation plan
AI-generated revenue opportunity analysis
Investment requirements and expected ROI timeline
Prioritized technology optimization roadmap
Risk mitigation strategies and success metrics

Limited to 12 executives per quarter | $25,000 value | Complimentary for qualified C-suite leaders

Let's Start Your Revenue Marketing Transformation

Jeff Pedowitz

President & CEO

Email: Jeff@pedowitzgroup.com

Phone: 404-590-9416

Website: www.pedowitzgroup.com

The Pedowitz Group - Where Revenue Marketing Was Born, Where AI Takes It Forward

© 2025 The Pedowitz Group. All Rights Reserved.