INBOUND MARKETING CONSULTING

Delight Customers.
Cut The Clutter.

With so much focus on the customer, you need a strong inbound marketing strategy to attract and delight prospects.

How? Our proven process aligns your campaigns with goals so you get your message to the right buyers, develop a focus on actionable data, and build a buying journey that sells.

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Right channel, right message

Actionable data

Buying Journey that sells

TPG's inbound marketing consulting services solve so many of those headaches you're dealing with!

Do you struggle with:

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Getting your message to the RIGHT buyers?

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Too much tech, but not enough actionable data?

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Low conversion rates and lost prospects?

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Not getting credit for closed opportunities?

Our Proven
inbound process

First, we holistically analyze your inbound marketing strategy from a goal-driven viewpoint. Then, our process includes four stages to a successful marketing machine: Attract, Capture, Engage, and Nurture.

Each stage tackles a critical problem holding you back from achieving the greatest success.

1. Attract

Your problem:

Cutting through the noise to get your message to buyers who need your solution is difficult.

Our solution:

Scan the market, analyze competitors and match you up with the right channels, devices and mediums where your message will make a connection.

2. Capture

Your problem:

Your marketing stack is thorough, but data and results are uninspiring.

Our solution:

Evaluate the stack, uncover the gaps in it, and ensure your data collection efforts deliver insight and action.

3. Engage

Your problem:

Conversion rates are low as prospects get lost in your funnel.

Our solution:

Deliver a buying journey that supports each customer stage and a lead management process to support it.

4. Nurture

Your problem:

Closed opportunities aren’t connecting to the inbound activities you know drive the initial conversion.

Our solution:

Assess the inbound process and refine the journey–accounting for marketing, remarketing and social strategies proven to close or influence the deal.

1,500 Customers and Counting...

We’ve helped more than 1,500 corporate and enterprise organizations drive more ROI with their marketing strategies.

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When we were considering partners, several things made The Pedowitz Group stand out.

TPG started with a free diagnostic and roadmap, providing insights on where we were and how to move forward – adding value before we even started. They did extensive homework about our company and our industry, building credibility and showing that they care about us and understood us.

Lisa Agona

CMO, Ensono

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We were able to do so much more by partnering with the experts at The Pedowitz Group than we could have done without them. It has helped us generate top of funnel leads and nurture a large percentage of them through to MQL status with high-value educational content.

With this highly targeted persona-based campaign, we have been able to generate leads for a service offering that positions our sales team as problem solvers, not just sales reps. We are excited about the potential for revenue marketing within Xylem.

Bryan Gassler

Director of Global Marketing Communication, Xylem

Your Next Step

We have three flexible inbound consulting options designed to meet your specific marketing needs and drive greater (and sustainable) ROI from your budgets.

The Lightweight Option:

Having an issue with your Google Analytics dashboard?

Need help with evaluating your MarTech stack?

We’ll provide a quick tune-up of a marketing trouble spot after reviewing your campaigns and platforms and analyzing your strengths and liabilities.

The Full-Service Approach:

We’ll get your program back on track by analyzing your four inbound marketing stages, fixing issues and implementing solutions that enable your campaigns to generate more ROI.

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The Customized Option:

We’ll design a custom consulting package to fit your unique challenges and goals.

Ready to Work with

Strategic Consultants that Get Results?

Let’s discuss your campaigns and platforms and the optimizations we recommend to get better results.

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Competitive Analysis around keywords, ads, landing pages, and more

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Errors and issues around website crawl, content, image, links and semantics fixed

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Multi-channel integration

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Analysis and improvement recommendations for paid, organic and social platforms

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Advanced Analytics

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Road map to increased traffic, conversion, engagement and results