Marketo Engage Consulting
We’ve worked with Marketo since 2007, and boast many Adobe Certified Masters and Experts on our team.
systems assessment
Improve productivity, bolster user adoption, and enjoy streamlined workflows that take advantage of all the tools at your disposal with a 90-day roadmap.
Marketo enablement
Quickly setup and optimize your instance based on your business processes and ability to adapt to short- and long-term growth.
Training & support
Educate users, reduce confusion, and ensure everyone is aligned to the same processes and governance.
bizible reporting
Derive critical business insights from your data and avoid analysis paralysis.
systems assessment
Improve productivity, bolster user adoption, and enjoy streamlined workflows that take advantage of all the tools at your disposal with a 90-day roadmap.
Enablement
Quickly setup and optimize your instance based on your business processes and ability to adapt to short- and long-term growth.
training & support
Educate users, reduce confusion, and ensure everyone is aligned to the same processes and governance.
bizible reporting
Derive critical business insights from your data and avoid analysis paralysis.
three-time marketo
partner of the year
We’re a three-time Marketo Partner of the Year and have 28 customers that have won Revvie Awards.
Our intimate knowledge of the technology, combined with our understanding of strategy and execution, allow us to provide best-in-class Marketo Engage consulting.
We currently have 10+ Adobe Certified Master – Marketo Engage Architects and 20+ Adobe Certified Expert-Marketo Engage Business Practitioners, a collection of talent you’ll be hard-pressed to find elsewhere!
optimize your instance
systems assessment
An assessment is your roadmap to a truly-optimized platform, because it identifes pain points and internal challenges and creates solutions.
We conduct a performance audit of your marketing automation processes, including the setup of Marketo Engage and its integration with your CRM, benchmarking against best practices, and internal lead management processes including:
✓ Review Emails, Landing Pages, Marketing Database & Programs
✓ Actionable roadmap for your executive, managerial and tactical levels
✓ Performance-based data recommendations
✓ Timeline for system optimization goals
maximize your investment
enablement
Whether you’re transitioning from another system or diving into marketing automation for the first time, a proper enablement is critical for long-term success. Otherwise, you’re building on a poor foundation that will eventually crumble!
We’ll configure your instance and its integration with your CRM and the most relevant Marketo Engage apps.
Then, we train your team on both technical elements and best practices of Marketo Engage and marketing automation. With our experience, you’ll be setup for long-term success!
TPG’s Marketo Engage Enablement includes:
✓ Standard configuration
✓ Email and Landing Page Templates
✓ Reporting and analytics
✓ Email Deliverability configuration
✓ Program management design
✓ Program templates
✓ Lead score modeling
✓ Lead lifecycle development
✓ CRM Integration
✓ Marketo Engage Apps: Predictive Content, Ad Targeting, SEO, Target Account Management, Advanced Business Intelligence, Website Retargeting, Mobile Marketing
develop your team
Marketo Engage Training
Stay abreast of latest developments, enhance your current strategy, or learn this powerful tool for the first time. No matter your comfort, there’s something to learn.
Our training features standardized virtual classrooms, as well as tailored programs to ensure every member of your team is confident leveraging Marketo Engage to its fullest. With classes covering:
✓ BEGINNER: Program Overview, Creative Assets, Email Send Program, Engagement Program, Event Program, A/B Testing, The Default Program, Tokens, Reporting and Analytics, Lead Database, Data Management Overview
✓ ADVANCED: Advanced Engagement, Design with Tokens, Dynamic Content, Custom Objects, Custom Activities, Webhooks, APIs, Workspaces, Partitions, System Administration
✓ CERTIFICATION PREP: Marketo Engage Administration and Operations, Managing Data, Asset Design: Local & Global Assets, Marketo Engage Programs & Campaigns, Lead Scoring & Lifecycle, Analytics and Reporting, Practice Questions
prove your revenue contribution
Bizible reporting
Does your organization struggle with tracking the best metrics needed for make strategic-marketing decisions and showcase the effectiveness of your Marketo efforts?
Enter Bizible, Marketo’s attribution platform. With us, get:
✓ On-point metrics that actually matter
✓ Seamless integrations with your marketing
✓ Dashboards worth an executive’s time
✓ More recognition for your efforts … and wins
Not sure if you need this? Read our blog on when it’s time to adopt a more mature attribution platform.
Bolster Marketo’s Revenue Impact.
Schedule A 30-minute call with our team to learn how.
GET ONGOING, EXPERT
MARKETING ASSISTANCE
Most of our clients consider TPG to be more than a business partner - we operate as an extension of their marketing team. Our team consists of certified experts in over 600 technologies (we've counted!).
So throw your biggest marketing challenges at us - we have an answer!
EXPERTS ON DEMAND
Your “First Aid” Team For Any Marketing Headaches
TPG is ready to help - one on one. Discover what you're missing in your current tech, solve burning issues quickly, or just have an expert on standby to help when you need it.
MANAGED SERVICES
The help you need to deliver roi
Leverage our pool of certified experts, fill team and system needs, and smash revenue goals while building credibility with superiors. We'll even help you build the business case.
our best content
marketo Engage
We know there’s a TON of content out there from Marketo Engage consultants, and for marketing automation as a whole. Skip the overwhelming search page with these four audience favorites that’ll leave you with actionable takeaways.
The High Cost of Doing Nothing about Marketing Automation
Practical Guide to Getting Started With Marketo
Marketo Supplemental Training Guide
