In this scorecard, TPG has developed a model to assist organizations that can be leveraged to determine what platform is best for your organization.
Selecting a marketing automation platform (MAP) for the first time, or transitioning to a new platform is a critical decision for marketers to make. While the scorecard must be customized to fit your needs, this does weigh what we find to be most important to our clients.
About The Pedowitz Group (TPG) The Pedowitz Group (TPG) is a Revenue Marketing™ company headquartered near Atlanta, Ga. We help our clients change marketing from a cost center to a revenue center. Regardless of where you may be on your Revenue Marketing Journey™, we provide solutions, services and expertise that will get you to the next level and beyond.