CMO Insights: Thomas Been, CMO, TIBCO

CMO Insights: Thomas Been, CMO, TIBCO




This week’s guest on CMO Insights is Thomas Been, CMO, TIBCO.

In this video, Thomas talks about:

  • Using data to provide the current experience for the customer.
  • Evolving and providing a leading platform for the digital business.
  • Marketing becoming more accountable in business and digital marketing.

Learn more about Thomas from his LinkedIn profile and follow TIBCO on Twitter. 

For more great CMO interviews like this one, please check out our other CMO Insights Videos or our YouTube channel.

About The Pedowitz Group (TPG)
The Pedowitz Group (TPG) is a Revenue Marketing™ company headquartered near Atlanta, Ga. We help our clients change marketing from a cost center to a revenue center. Regardless of where you may be on your Revenue Marketing Journey™, we provide solutions, services and expertise that will get you to the next level and beyond.

Related Resources

  • Posted by The Pedowitz Group (TPG)
  • On 04/16/2019

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