This week’s guest on CMO Insights is Ruth Stevens, President of eMarketing Strategy.
In this video, Ruth talks about:
- Teaching a course about using data to manage the customer base of a firm like a financial asset
- The trend of more conservative buying behavior in B2B marketing
- Executing account-based marketing within sales and marketing environments
The Pedowitz Group (TPG)
The Pedowitz Group (TPG) is a Revenue Marketing™ company headquartered near Atlanta, Ga. We help our clients change marketing from a cost center to a revenue center. Regardless of where you may be on your Revenue Marketing Journey™, we provide solutions, services and expertise that will get you to the next level and beyond.
- Posted by The Pedowitz Group (TPG)
- On 12/21/2018
- 0 Comments