This week’s guest on CMO Insights is Ben Lazar, Chief Marketing and Product Officer of Payspan.
In this video, Ben talks about:
- Personalization at scale and how difficult it is to do right
- Achieving higher value in your messaging by looking at how your customer engages their customer
- The impact that AI will have on the future of marketing
The Pedowitz Group (TPG)
The Pedowitz Group (TPG) is a Revenue Marketing™ company headquartered near Atlanta, Ga. We help our clients change marketing from a cost center to a revenue center. Regardless of where you may be on your Revenue Marketing Journey™, we provide solutions, services and expertise that will get you to the next level and beyond.
- Posted by The Pedowitz Group (TPG)
- On 01/22/2019
- 0 Comments