Marketing has been through an incredible amount of change over the last decade. We’ve seen our industry disrupted by...
The Revenue Marketing Index 2019 Report condenses hundreds of data points to show you where the market stands compared to Revenue Marketing maturity. Find out why this is so important!
It’s a new role for marketing operations and your team may want to consider it. Debbie Qaqish breaks down why the Revenue Analyst is a key position you want to consider for your future marketing team.
You may be using UTM parameters to track your marketing campaigns, but aren’t capturing in Marketo. Pass data once a lead clicks a URL with defined UTM parameters.