TPG has run 400+ HubSpot implementations and audits. Most companies with HubSpot Professional or Enterprise have Breeze AI enabled and barely touched. The features are there. The configuration is not. We fix that in 10 weeks.

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By the Numbers

| 30-40% reduction in manual data entry for HubSpot teams after AI agent configuration | 25% faster lead follow-up when Breeze Prospecting Agent is configured with ICP filters | 50-60% reduction in first-draft content production time with Breeze Content Agent | 20-30% drop in inbound support volume for teams using AI Customer Agent on their website |

The Problem

You Are Paying for AI Features You Are Not Using

HubSpot enabled Breeze AI for all Professional and Enterprise customers. Most teams clicked through the setup wizard and got generic outputs that nobody trusted. The gap between demo and production is configuration work, not capability.

Your AI Agents Do Not Know Your ICP

Breeze Prospecting Agent out of the box does not know which accounts fit your ideal customer profile. Without ICP configuration, it surfaces noise. Sales ignores it. The tool gets blamed for the setup problem.

AI Content Your Sales Team Won't Use

Breeze Content Agent generates first drafts. Without brand voice, messaging guidelines, and persona-specific direction built into the configuration, the content is generic. Sales teams delete it and write from scratch. The efficiency gain disappears.

No Human Review Framework

AI agents need human checkpoints. Teams that deploy AI for outreach without a review framework get inconsistent quality, off-brand messaging, and occasionally embarrassing sends. You need governance built into the workflow, not as an afterthought.

Our Approach

Phase 01: AI Readiness Assessment (Weeks 1-2)

We audit your current HubSpot setup, AI feature enablement, and usage data. We identify your ICP criteria inside HubSpot, map your contact and company data quality, and document where AI agents can produce the highest-confidence outputs. You get a written AI readiness scorecard and a prioritized activation plan before we build anything.

Phase 02: Agent Configuration Sprint (Weeks 3-6)

We configure Breeze Prospecting Agent with your ICP filters, firmographic criteria, and exclusion rules. We build Breeze Content Agent templates with your brand voice, persona definitions, and approved messaging frameworks. We set up Breeze Customer Agent for your most common support scenarios with escalation rules to human reps. Every agent gets a human review checkpoint before outputs reach prospects or customers.

Phase 03: Adoption and Optimization (Weeks 7-10)

We train your marketing, sales, and ops teams on how to work with AI agents (not just activate them). We build the feedback loop: how reps flag bad outputs, how those signals improve configuration, how you measure AI contribution to pipeline. You leave with documented processes, adoption metrics, and a configuration guide your team can maintain.

What's Included

  • AI readiness scorecard with gap analysis across your HubSpot portal
  • Breeze Prospecting Agent configuration with ICP and exclusion filters
  • Breeze Content Agent setup with brand voice, persona templates, and approved messaging
  • Breeze Customer Agent deployment with escalation rules and handoff workflows
  • AI-assisted workflow automation for lead routing, scoring, and data enrichment
  • Human-in-the-loop review framework for all AI-generated outputs
  • Sales process augmentation playbook (where AI assists vs. where humans lead)
  • Team training sessions for marketing, sales, and revenue ops
  • 30-day post-launch optimization and tuning period
  • Documentation package your team can maintain after the engagement

"We had Breeze AI turned on for eight months and got nothing out of it. TPG configured it in six weeks and our SDRs are now saving two hours a day on research. That is real." — Head of Revenue Operations, B2B Technology Company, 180 employees

Who This Service Is Built For

  • HubSpot customers on Sales Hub or Marketing Hub Professional or Enterprise who want to activate Breeze AI beyond the defaults
  • Marketing teams generating content at volume who want AI-assisted production with quality controls
  • SDR and BDR teams spending more than 2 hours per day on manual prospect research
  • Revenue ops teams who want AI-assisted lead scoring, routing, and CRM data cleanup
  • Companies that have tried HubSpot AI features, gotten poor results, and want to know if better configuration changes the outcome
  • HubSpot administrators who need governance and review frameworks before expanding AI use across the team

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Frequently Asked Questions

Which HubSpot tier do I need to use Breeze AI agents? Most Breeze AI features require HubSpot Professional or Enterprise. Breeze Prospecting Agent and advanced AI scoring require Sales Hub or Marketing Hub Professional at minimum. Breeze Intelligence (data enrichment) is an add-on with separate pricing. We assess your current tier and tell you exactly which features are available to you before we scope any work.

How is TPG's AI agent configuration different from HubSpot's own setup guides? HubSpot's setup guides configure the tool. TPG's configuration connects the tool to your specific ICP, your brand voice, your sales process, and your data quality reality. The difference is between a generic prompt and a system that produces outputs your sales team actually uses. Configuration work is where the value lives.

Do AI agents replace SDRs and content writers? No. The teams seeing the best results use AI agents to eliminate the low-value work from SDR and content workflows, which frees those people for the high-value work AI cannot do: relationship-building, objection handling, complex personalization, and judgment calls. Teams that try to replace humans with AI agents entirely see quality drop and response rates decline.

How long before we see measurable results? Most clients see measurable efficiency gains within 30 days of Phase 02 completion. SDR time savings show up first, followed by content production speed. Pipeline impact takes longer to measure because deal cycles are typically 60-120 days. We help you define leading indicators so you can track progress before the pipeline data is available.

What if our HubSpot data quality is poor? Poor data quality is the most common reason AI agents produce poor outputs. The Breeze Prospecting Agent cannot find good accounts if your company firmographic data is incomplete. Our AI Readiness Assessment identifies data quality gaps and we scope data cleanup as part of the engagement when needed. We do not configure AI agents on top of bad data.

The Pedowitz Group | pedowitzgroup.com | Revenue Marketing Experts Since 2007