CMO Insights brings you another great interview as Brian Kardon, CMO at Fuze, joins Jeff Pedowitz to talk about the ever-changing role of the CMO. Brian shares his viewpoint on how the role of marketing has changed within companies; how data, measurement and an understanding of various tools are necessary for today’s marketing professional.
Welcome to the Revenue Marketing Video Series – CMO Insights channel. These video interviews are dedicated to thought leadership from the world’s top marketing executives. In each video, marketing executives and thought leaders share their insights into strategy, people, process, technology, content and results. You get an inside look at how they are building and transforming their organizations.