Pedowitz Group Announces Innovative Service Offering Around Marketing Automation

New package allows companies of all sizes to experience Demand Generation and gain rapid ROI

Atlanta, GA – April 8, 2009.  The Pedowitz Group, the largest provider of marketing automation services that help marketers plan, attract and grow customers and revenue today announced a new high-value service.  Together with Eloqua the category-defining marketing automation leader and provider of best practices expertise for marketers worldwide, The Pedowitz Group will offer FREE services for any client that buys the Eloqua platform.  With over 300 implementations on multiple platforms and 8 years of experience, The Pedowitz Group has built world-class best practices and techniques that allow marketing and sales organizations to quickly align and rapidly gain ROI from their investments. 

“We believe that every marketer should use technology to increase productivity and drive more revenue,” said Jeff Pedowitz, President and CEO.  “We have built a huge library of templates and strategic processes that are proven to have an immediate impact on demand generation efforts. 

Offering tools to sales and marketing, at no charge, allows them to benefit from our experience and concentrate on what they do best – create and sell – instead of spending critical time supporting technology.  The technology now supports them and enables them to sell faster”, said Pedowitz.

The program takes the most powerful marketing automation platform in the industry and makes it affordable and accessible to the mass market. 

“The Pedowitz Group is highly experienced in helping our customers achieve sustainable growth,” said Rob Brewster, SVP of Business Development for Eloqua.  “Their commitment to customer success makes them a tremendous asset and we believe the combination of our platform and their experience will help more marketing and sales organizations achieve and exceed their revenue goals.”

The program will provide up to $15,000 of service credit for any customer that buys one of the Eloqua products from The Pedowitz Group.  Clients typically use this allocation for building lead scoring and nurturing programs, customizing integration, building personalized emails and landing pages, building multi-touch, multi-channel programs, and training.  The credit can also be used for a Business Process Review, one of the best ways to set a strategic direction for a sales and marketing organization that is both measurable and actionable.  In addition to services provided with the credit, The Pedowitz Group will have the customer fully live in less than one week.

For more information, go to www.pedowitzgroup.com/free.htm

About The Pedowitz Group

B2B marketers call The Pedowitz Group when the ability to provide a measurable contribution from marketing is an imperative.  The two principals, Jeff Pedowitz and Debbie Qaqish, are visionaries, thought leaders and early adopters in the demand generation field.  Through their combined experience, The Pedowitz Group enables companies to create and execute simple to sophisticated demand generation strategies and tactics that get results.  Our strategies are based on the concepts of the customer buy cycle and how you can create digital relationships through multiple touches and multiple channels.  The Pedowitz Group offers a range of services, from marketing automation selection to best practices in Lead Science.  These include everything from lead scoring and nurturing programs to large projects, including full outsourcing of all demand generation needs.  Customers include Intel, Comcast, Deutsche Bank, Modus Link, Palace Sports and Entertainment, Tandberg and Cognizant.  Call us today for a discussion on how we can help you make a significant and measurable contribution to your company's growth.

About Eloqua

Eloqua is the category-defining marketing automation leader and provider of best practices expertise for marketers around the world. The company’s mission is to make its customers the best marketers on earth. Thousands of customers from leading companies such as American Express, AON, Apple, Cognos, Dow Jones, Fidelity, Seagate and Sybase rely on the power of Eloqua to execute, automate and measure programs that generate revenue. Eloqua helps companies read and decode their buyers’ Digital Body Language™, thereby improving the quality and quantity of sales leads, increasing marketing effectiveness, and accelerating the selling process. Eloqua is headquartered in Vienna, Virginia, with offices in Toronto, London, Singapore and throughout North America. For more information, please call 866-327-8764 or email demand@eloqua.com.